Investors

Profile

Jumbuck Entertainment Ltd is the world's leading Mobile Community provider, with a reputation for quality of service and technical innovation. Jumbuck delivers services to over 80 carrier customers globally. Jumbuck is headquartered in Melbourne, with offices in Cologne, San Francisco and London and currently has over 14.5 million users globally.

History

Jumbuck began in 2000 when founder Adrian Risch launched one of the first websites devoted to WAP and mobile technologies along with the world's first wireless chatroom. The chatrooms soon grew in popularity from word-of-mouth and viral marketing and many carriers were experiencing more traffic from the off-portal Jumbuck services compared with their own on-portal services. Users preferred to manually type in Jumbuck's WAP URL rather than use the default services on a carrier's home deck.

Soon major carriers such as Sprint PCS and O2 (UK) took note and started supporting Jumbuck's Wireless Chatrooms on their portals. Today Jumbuck has direct relationships with over 80 major world carriers, who sell our services to their users.

Community services are increasingly becoming a critical component of a Mobile Operators content portfolio. They promote loyalty among subscribers and boost ARPU (Average Revenue Per User). The Gartner group estimates that within two years, at least 5% of all text messages sent through wireless networks may relate to community service interactions. Today, SMS is a $3 billion market in the USA alone, posing significant opportunities for Jumbuck's services.

Composition of the Board

Kevin V Campbell AM (Chairman [non-executive])
Board member and Chairman since April 2004, Mr. Campbell has had an extensive and diverse career in the broadcasting industry in Australia for over thirty-five years and has experience in media technology. He is a former managing Director of TVW Enterprises Ltd, Perth and a former chairman of the Lotteries Commission of Western Australia. He is chairman of Q Ltd, Chairman of Quickflix Ltd and the Telethon Institute for Child Health Research. Mr. Campbell is also a member of the General Division of the Order of Australia. Mr. Campbell is also Chairman of the Remuneration and Corporate Governance Committees and a member of the Audit and Finance Committee.

Bruce R Bennie (Director [non-executive])
Board member since April 2004, Mr Bennie has held senior sales and management positions in major corporations, including, a number of large US based telecommunication vendors such as sales Director for Lucent Technologies Australia/NZ. He has strong skills in developing marketing strategies, contract negotiation and strategic selling to major telecommunications companies and brings to Jumbuck over 22 years of sales, management and marketing experience in the IT & T sector. Mr Bennie is also a Director of Q Ltd. He is also a member of the Remuneration Committee.

Hon Jeffrey Gibb Kennett (Director [non-executive])
Board member since April 2004, The Hon Jeffrey Kennett was a Member of the Victorian Parliament for 23 years, and was Premier of the State from 1992 to 1999. Mr. Kennett is currently Chairman of Australian Seniors Finance Limited, Open Windows Australia Propriety Limited and PFD Food Services Pty Ltd and a Director of Q Ltd. He is also Chairman of Beyondblue, the national depression initiative, Chairman of Enterprize Ship Trust and President of Hawthorn Football Club. Mr Kennett is Chairman of the Audit and Finance Committee and a member of the Remuneration and Corporate Governance Committees.

Tom Kiing (Director [non-executive])
Board member since July 2008, Mr Kiing is also a director of Bridge Capital Pty Ltd and sits on the Board of: Clarity International, a world leader in visual intelligence software; The Atomic Group, an integrated sports and entertainment company and ASX listed Melbourne IT, one of Australia’s largest technology companies. Mr Kiing has experience in mergers and acquisitions, corporate finance and strategic marketing and planning with a particular focus on branding and e-commerce. He travels extensively through the ASEAN region to promote a wide range of Australian investment opportunities to Asian institutions and private investors. Mr Kiing is a member of the Remuneration and Audit Committees.

Adrian Risch (CEO and Executive Director)
Board member since April 2004. Mr Risch founded Jumbuck in January 2000 and was re-appointed chief executive officer on 30 July 2007 to manage the Company’s day-to-day operations. He has extensive experience in international telecommunications project management and was the original creator of the company’s core mobile chatroom service. He was also directly involved in the sales and marketing of Jumbuck services, assisting the company to win many of the world’s largest mobile operators as customers. He is a member of Jumbuck's Corporate Governance Committee.

Jumbuck's Annual General Meeting this year is scheduled for October 25th. For more information on Jumbuck or our announcements please contact investor@jumbuck.com

Chess

If you are a shareholder of JMB, or are thinking of becoming one, you should know about CHESS, the Clearing House Electronic Sub register System, developed by the Australian Stock Exchange. CHESS allows titles to be electronically transferred between buyers and sellers of securities which are traded on the Exchange (ASX).
For details on Jumbuck's company announcements please see the ASX website.

CHESS allows the electronic transfer of money between CHESS participants (such as stockbrokers and institutional investors) in exchange for securities.

CHESS works through a sponsorship process where an investor appoints an authorised agent - usually a stockbroker and commonly known as a sponsor to act on the investor's behalf.

Transactions against holdings on the CHESS sub register are done via electronic computer messages, but it is not practical for individual investors to have direct electronic access to CHESS. For this reason, individual investors are generally sponsored by their stockbroker who has the necessary electronic access to CHESS. Other CHESS participants, such as trustee companies, may also act as sponsors. There are alternatives to CHESS sponsorship and they are detailed below.

To be sponsored, the investor must enter into a formal agreement with a sponsor. This agreement sets down the terms and conditions under which the sponsor will operate the CHESS holdings. While ASX Settlement and Transfer Corporation (ASTC) specify certain issues which must be contained within the agreement, terms and conditions may vary between sponsors. Some aspects may also be varied by mutual agreement between the investor and the sponsor.

Corporate Governance

Jumbuck Directors recognise the need for a high standard of behaviour and accountability and accordingly support good corporate governance practices.  In general, the Board considers that adequate measures have been taken in the areas of board structure and responsibility definition, timely and adequate disclosure for the best interests of shareholders, minimizing risk by reinforcing internal controls as well as overall compliance with the ASX Listing Rules.

The ASX has issued their principals of Good Corporate Governance and Best Practice Recommendations ("ASX Recommendations") and Jumbuck’s practices generally comply with the Council’s best practice recommendations. A top level description of the Company's main corporate governance practices is set out below:

1. Lay solid foundations for management and oversight
2. Structure the Board to Add Value
3. Promote ethical and responsible decision-making
4. Safeguard integrity in financial reporting
5. Make timely and balanced disclosure
6. Respect the rights of shareholders
7. Recognise and manage risk
8. Encourage enhanced performance
9. Remunerate fairly and responsibly
10. Recognise the legitimate interests of stakeholders

For further information on Jumbuck's Corporate Governance, please see the documentation below.

• Our Board Committee's Standing Rules
• Our Communication Policy
• Our Share Trading Policy